As expert web designers Surrey, the team at Thunderbolt Digital know all about how to create a great website, as well as which key elements are required on each page. Whilst it’s good to think of web design as a site-wide principle, there are definitely things that need to be tweaked and focused on to best complement each page’s purpose. Your contact page may be something you don’t really think about other than making sure it exists, but there are some key ideas that should be followed if you want to get the best out of it. Remember to consider:
Clarity
As with all website design, you should make sure your contact page makes use of legible fonts, and that the colour combinations you use don’t make your copy difficult to read. It should be easy to find and navigate to your contact page, and should be immediately obvious what the page is about.
Functionality
If you do implement a contact form on your contact page, then it is absolutely vital that it actually works! A contact form that doesn’t function correctly will either drive potential customers away or lose you important messages, and so much be avoided at all costs!
Simplicity
You should always try and make things as easy as possible for your customers, and this is no different when it comes to your contact page. Contact forms are a great way to practice this, especially as many may still hesitate before actually writing an email or picking up the phone – all visitors need to do is enter their information and click a button.
Personality
Even though a contact form has rightfully become standard, this doesn’t mean that your page has to have a cookie cutter design! You can use design elements and copy to make the page more reflective of your business, and something that you’re proud to have on your site rather than obligated to!