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Why You Should Update Your Website Design Every 3 Years

woman on laptop. digital agency in Surrey

Your website is usually the first thing potential clients will see of your company so it is important that it is up to date and looks great all the time. As a leading digital agency in Surrey, with an experienced team of web designers, we recommend updating your website every 3 years, to keep your website modern and always looking professional. Here’s why:

Grow With Your Audience

Updating your website design regularly, allows you to listen to your audience and change your website to fit what your audience wants. As your audience grows, you will be able to discover what they like and more importantly what they don’t. Your website is a tool to help you attract and engage with customers so should be as easy as possible for them to navigate. As you gather more data on the performance of your website, such as bounce rate and session duration, you will be able to find out what is and isn’t working and improve upon it. You can also ask for feedback from your customers on their experience with your website.

New Techniques

In this digital age, technology is developing at great speeds and web design is no different! New techniques and exciting ideas are always being created. For example, a new trend that we recommend is to include animation on your website. Animation adds an interactive element to your site to attract attention and help keep users engaged. There are also always new, more efficient ways of coding a website to make it load faster. Let’s face it, everyone’s impatient these days! It is also important to make sure that your website is stylish and fits the current trends. You may have been an early adopter of a new design 3 years ago, but that’s not what’s popular now. You don’t want your site to look outdated. This may also make it harder for users to navigate if they have got used to a new style of design and layout.

Contact Us – Digital Agency In Surrey 

Thunderbolt Digital is an award-winning digital agency in Surrey. We have a great team of web design experts who will happily talk you through how a new web design could help your business develop. Get in touch by giving us a call on 01252 959795 or email howdy@wearethunderbolt.com – we can’t wait to hear from you.