How online is changing older people

During the current climate, nothing is set in stone. Everyone has had to adapt and learn to do things in a new way. The powers of social media have been crucial during these times to stay connected. Many older people have now started embracing technology and using social media and e-commerce sites more.

Social Media And E-commerce

How Lockdown has changed the way we interact with each other

With restrictions on leaving the house, some people shielding and many shops forced to close, people have been turning to online shopping a lot more; there has been a real change in culture. Older people may have been reluctant to use technology before, but while some of them are in the vulnerable category and have had to shield, they haven’t really had a choice. For those who may be battling loneliness and prolonged isolation, technology has undoubtedly been a saviour. Senior citizens are becoming much more tech savvy and their ‘new normal’ is now on the internet.

Although we have been unable to see family and friends, the powers of technology and social media have enabled us to keep in touch with those close to us. Through Zoom, FaceTime, Houseparty and many more, we can stay connected. One in six people have enjoyed online quizzes with friends and family and 21% have attended a virtual family celebration since lockdown. So although we cannot see each other, it can still feel like we are in the same room and celebrating with them.

 

What does this mean for businesses?

With more people at home on social media or surfing the internet, more people are finding your website. E-commerce sites in particular are benefiting from this current climate, since the majority of people are now shopping online. Therefore, you need to embrace the change and keep up to date because if you don’t move with the times, you’ll get left behind. 

 

What can we do for you?

Are you a business-owner whose website is looking a little out-dated? If so, now is the perfect time to enlist a web designer in Surrey like us to help update your website. Social media marketing can also have many benefits for your business. It allows you to attract and connect with customers, get customer feedback, and build brand awareness and loyalty. Now is the perfect time to take advantage of social media since many more people are now using it. If your company is lacking a social media presence online, our dedicated team of Surrey online marketing experts will guide you through the social media arena. We will work in collaboration with you to ensure that we are getting the right message about your brand out to the right people and help increase your ROI%. Why not give it a try and marvel at the outcome?

 

Contact Us for Web Design and Social Media in Surrey:

Thunderbolt Digital is an award-winning digital marketing agency in Surrey. We’re only a phone call away from improving your online marketing campaign, social media presence, or web design! Get in touch today by calling 01252 413757 or email howdy@wearethunderbolt.com – we can’t wait to hear from you.